rústico
Client
rústico
Year
2026
Location
Wilyabrup, Margaret River
ABOUT
A rustic vineyard restaurant in Margaret River serving award-winning tapas and world-class wines.
The Challenge
After selling the Rockingham venue, the owners wanted to clearly separate the two locations and establish rústico at Hay Shed Hill as its own brand. This created an opportunity to modernise the identity, introducing a more refined, elevated feel to attract a broader, more design conscious audience.
The Work
We led a full brand refresh, refining the identity across logo, colour, typography and applications. The result is a more considered, flexible system that feels elevated but still true to rústico’s relaxed, welcoming nature.
The OUtcome
The brand now feels clearer, more confident and better aligned to the Hay Shed Hill experience. It positions rústico as a destination in its own right, supported by a refreshed set of sub brands across events, wine, weddings and rides.
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I acknowledge the Wadandi people as the traditional owners of the land on which we live and work and Aboriginal and Torres Strait Islanders people as the traditional owners and custodians of Australia.
